I just read over on Scifi.com that Star Trek XI has now been moved from 12/25/08 to 5/8/09. As one of the highlights that I was looking forward, I really hate this idea. Except for Star Trek II, which was the only summer blockbuster for the entire franchise, I never saw any Trek film that could compete with the other summer hits. I remembered seeing Star Trek V in the summer which I believe was when the first Batman movie came out and knew that Star Trek can not be a popcorn movie with non stop action. When Star Trek tries to have high action scenes we get Star Trek Nemesis. For that film, the use of hearing the percentage of shield strengths dwindling and forced camera shaking does not create high octane action.
Now, as the Memorial weekend is no longer the start of the summer blockbuster season, May 8 makes no sense like the earlier in the year the state primaries drama. If you remember, states wanted to have their votes counted earlier rather than staying right where they were. Who knew that the Democratic party would have this marathon run for the presidency where all votes are needed while other are not to be counted like in Florida; you STOOPID idiots!
So, what I say to Paramount, stake your claim and make your mark with you movie. If you strongly believe in the product, yes maximize the dollar intake, but also make the competition works around you so they would not dare put their film against yours. Since there is no “problems” with the script or other related issues and Paramount wants to maximize the summer blockbuster rush indicates to me that they want and hope for a big weekend because the following weekend the film will tank. I would like to be wrong but I see the writing on the holodeck. What do you think?