I think this is a case of trying to have your cake and eating too for Marvel. I came across this article and was wondering about WTH (What the Hogwarts) was going on with the Fantastic Four movie. Aside from changing the race of Johnny Storm, I did not see much of a problem with the reboot but Marvel is having an apparent shit fit.
If Marvel is not happy with Fox Studios treatment of their property, well Marvel, you can suck it. You gave away to rights to Fox because you 1) needed the movie and could not afford to produce your own version or 2) you didn’t care enough about this product in the first place and if you did you would have still kept the rights. Does anyone remember the first Fantastic Four movie by Roger Corman??? Well, do you? ‘Cause I sure do remember this piece of…
So, did Marvel stop making the Fantastic Four comics after Corman’s movie? No. What about the two movies in 2005 and 2007? No. Granted that the movies were not up to the caliber of Marvel Cinematic Universe with Disney’s $$$ but it make money. What gives then? What could be the underlying decision for Marvel to cancel their Fantastic Four books? Racism? Really?
I would really hate to think this is the case but the recent news yesterday announced that the character of Falcon Sam Wilson, first African-American in mainstream comics back in the late 60’s, will be the new Captain America. Couple of years ago, Miles Morales, a Black Hispanic, took over the duties for the dead Peter Parker. Heimdall in the Thor comics was white but in the Thor movies he portrayed by Idris Elba who is black. Moving back to the reboot Fantastic Four movie, actor Michael B. Jordan is going to play the white role of Johnny Storm. I think I can rule out racism on Marvel’s part.
So is Marvel really pissed at the idea that the reboot is going to ignore the comics? If so, Marvel needs to get over it. In some cases being a slave to the source material does not translate well into a different medium. Regardless, the reboot does not come out till next year whether or not Marvel prints any Fantastic Four titles. I think that Marvel is shooting themselves in the foot.
Let’s say that the new reboot takes off, one would think that fans of the movie may want to see out Fantastic Four books and if so, there would be a new crop of fans that Marvel can tap into and perhaps lead them to their other Marvel titles and product. If the movie bombs, Marvel can still claim victory by saying to the consumers that Marvel is the only place to go to read and buy great Fantastic Four stories. On the other hand, the recent death of Johnny Storm was a mark of trying to do something new and creative and yet it fails to be either one. Perhaps, the really reason for the cancellation is because the Fantastic Four comics are really done.
Well, it’s a working theory.
Bleeding Cool has reported on Marvel executives’ extreme dissatisfaction with Fox Studios, who hold the rights to make X-Men and Fantastic Four movies, making its way out into banning Marvel sketch card artists to draw Fantastic Four movies, creators asked not to create new IP for X-Men and Fantastic Four books, the taking down of Fantastic Four imagery in the Marvel offices and the rumoured cancellation of all the Fantastic Four-named titles. The lack of an X-Men panel at San Diego Comic Con, unlike all other recent years also get thrown into the mix.But is the Fantastic Four movie striking back?